More Than Just a Racer – Lucas Euser


This week one of our favorite shoe designers in the peloton, Taylor Phinney, went down in a pretty horrific way. Phinney collided with or was run off the road by a race moto during the USA Cycling Professional Road Championships in Chattanooga, TN. Phinney suffered compound fractures in his lower leg.

Lucas Euser also crashed while descending with Phinney but wasn’t hurt nearly as bad, he mostly suffered a broken bike, but as soon as he checked himself he was at Phinneys side making sure Taylor wasn’t trying to move and calling for help from spectators.

Euser, who isn’t even a teammate but rather a competing rider for UnitedHealthcare stuck around, an incredibly humanistic, dare we say PRO gesture of kindness and responsibility, in order to be at Phinney’s side until medics arrived.

Euser is no stranger to road side disaster, after having been hit by a car during training in 2009 which almost ended his career.

Injuries happen with sports, as do crashes and collisions. You know the saying when you want someone to fuck off “go play in traffic”… Well that’s what we do for fun! So its important we keep our cool and stick together in times of need, in or outside the race barriers. We were incredibly proud of Lucas when we read about how he helped.

With all the talk about the changes and politics with the UCI, cries for unions, the drama of teams folding and finding sponsors, its refreshing and enlightening to see a competitor stop and go to the aid of another fallen racer. It’s the kind of human drama that makes competition so great.

When we’re out on the road and we see someone with their wheel and tire off, we ask “need anything?” but when a rider goes down during a race, the group tends to keep going. Hell, in cyclocross we heckle them and spray our fallen friends with beer. So we wanted to take a moment and shine some light on Lucas Euser with a hearty “chapeau!”

Lucas’ friends and sponsors should be really proud to call him a friend and teammate. All of this in spite how much we hate him for his perfect hair.

That’s not to say we’re not bummed for Phinney. He’s an incredible rider with loads of motivation, talent and most importantly, panache. We wish him a strong and healthy recovery.

And of course, we hope the moto driver is OK too. We like motorcycles and we like race officials and volunteers.

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